Finding Parallels Between Metals and Life

What You Need To Know Before Purchasing a Steel Building Building with steel has become very popular in both commercial and industrial areas. Currently, steel building offers economical and versatile solutions for storage and work requirements. There is an assortment

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Figuring Out Cigarettes

The Benefits of E-Cigarettes and Juices E-cigarettes, which are unique versions of the traditional cigarette but different from them in huge ways, are certainly getting more and more popular as time goes on. One of the reasons why e-cigarettes have

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Marketing 101: Market Targeting

Recall that a customer driven marketing strategy consists of four distinct “steps”.  Previously I focused on the first step: Segmentation.  I defined Market Segmentation as dividing a market into smaller groups that contain distinct needs, characteristics, or behaviors that may

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Marketing 101: Market Segmentation

In my overview of Customer Driven Targeted Marketing, I stated that no human being is like another. Two people may be very similar, but they will always be different consumers, influenced by different attitudes and beliefs. As marketers we have

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